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Posts Tagged ‘Content’

Folksonomy is what you require to enable users to find your Stuff !!

05 Dec

What do you do when you post a photo on ‘Flickr’ or post a video on the ‘Youtube’? After uploading the photo or video, the first task you do is you add tags and keywords to it so that people are able to find your photo when they type that specific keyword.  

Also adding proper tags with the photo or video enhances the search engines capability to find your stuff. It is not always necessary or rather possible that people may type the exact keyword on which you have optimized your content so people may type related tags your content being found on the net.
Folksonomy relates to the same concept talked in the above paragraphs. It is the method of collaboratively managing and creating tags in order to categorize the content. In lay man language we can call tags as the related keywords that can lead to the desired content.

People these days rely heavily on folksonomy, means they use tagging system to their advantage as the content is created by them and they want users and billions of surfers to find their stuff on the net. Some social sites like Delicious, Furl and more are considered as pioneer in the field of Folksonomy.

The whole concept of Folksonomy is used by many web design agencies, SEO and internet marketing companies. These companies develop the website based on the relevant keywords and apply relevant tags so that people are able to find the website or blog which they want to optimize and this leads to traffic and ultimately customers.

Folksonomy Is quite beneficial as it is quite useful in attracting visitors and surfers other than that you are able to know the keywords trends and users usage. As per recent trends people have understood the importance of collaborative managing and creation of tags and actually devoting time to do it; it actually adds value. The finest example of folksonomy is Delicious, where people categorize one object and name it as per their liking, so the chances of finding the related content are quite high.

Interactive bees a leading web development company is engaged in web development, SEO and web marketing services. The company is quite a renowned name in this domain and has vast experience in folksonomy practices. Being working with reputed clients the company has developed numerous websites and marketing campaigns which have helped other companies to edge past their competitors. 

 
 

Drupal Web Designing

01 Nov

Having an online presence nowadays is a complete necessity for any business enterprise and hence is capable of making or breaking its market image. Online presence most commonly and mainly refers to having a customizable website to invite web traffic and enhance search engine rankings.

There are quite a number of tools available which can help us in developing and designing a rich and user friendly website. Drupal is one such tool or technically speaking “a free and open source Content Management System” which is written in PHP and used in at least 1.5% websites*(Source Wikipedia) developed worldwide including blogs, corporate websites and governmental sites as well, such as; New York Observer http://www.observer.com/; Now Public http://www.nowpublic.com/; Harvard University http://www.harvard.edu/; Massachusetts Institute of Technology http://web.mit.edu/; and AOL Corporate http://corp.aol.com/ among many others.

Drupal was first written by Dries Buytaert, a Belgian software programmer as a message board; however it became an open source project in the year 2001, post which its popularity grew by leaps and bounds. Drupal is maintained by a community of over 630,000+ users and developers and is readily available under the terms of GNU (General Public License).

Drupal web designs are considered a better option than any other conventional web designing and web development options owing to the fact that Drupal based websites are more technically advanced. This system enables developing of dynamic websites along with providing support for Web 2.0 applications like AJAX.

This program is extremely beneficial for web designers as they can easily use the administration panel to select the available themes and also prepare titles, slogans or even logos and make up vibrant layouts. Drupal contains some commanding extensions which are known as modules that can help in creating templates with customized panels for a common layout.

Some of the salient features of Drupal web design are given below:

  • Browser Based Interfaces – Facilitates easy modification of website content and updation.
  • Taxonomy Module – Currently, with the easy availability of taxonomy module in Drupal, it is easy to categorize and organize content in a hierarchy which helps in content search.
  • Aggregator – Enables gathering news and articles from different other websites; thereby, making it easy to collect supportive content.
  • Enables generation of search engine friendly URLs (unique resource locator)
  • Comprehensive Reporting Details – This reporting module provides the administrator with the authority to view the performance report of a site which includes rankings, event logs, data etc.
  • Multilingual Support – Drupal system easily supports different languages.

For all the professionals working in the website design industry, Drupal has proved to be an easily adaptable resource for website designing purposes and has found acceptance across all quarters owing to this trait.

Interactive Bees has executed several projects successfully using the Drupal Content Management Systems and has significant amount of experience in using various applications for website design and development.Example of Drupal usage by Interactivebees :-

Sharaa Simsim,

Drupal website by Interactive Bees

An Arabic language website centering to early childhood development has been developed using Drupal 6.20 and can be easily cited as an apt example of Drupal usage. You can access complete details of this project via

http://www.interactivebees.com/Case-Study-Sharaa_Simsim.html

In case you are looking in for designing and developing Drupal website, please feel free to write us at info@interactivebees.com .

Interactive Bees an Affordable and Professional Web Design and Web Development Company in India

 

Website Designing Basics

16 Apr

With every business prospect aiming for a futuristic business approach and enhanced relationship building with the target customers; it is imperative to choose enhanced business methodologies that can facilitate consistent growth and profitability. Business management is correspondingly becoming more and more innovational wherein new found ideas are replacing conventional approaches and Internet is certainly one of the most sought after resource that has completely revolutionized the way of business management.

The foremost step to make the most of this wondrous resource is to establish web presence suitably in the form of a website or web portal that reflects your business idea perfectly and must be designed keeping up with emerging trends and aesthetic value. We shall be discussing some of the key elements that can help you in creating the perfect website for your business without facing any hassles.

Website Designing Basics

Website Design Basic 1: The first and foremost thing to keep in mind is the browser compatibility which means the website created must be duly viewable on all the web browsers available; Google Chrome, Mozilla Firefox and Opera, to name a few. Pixilated imagery and illegible text are enough to put off the visitors if the web page designed is not adaptable with the chosen browser. The designing approach must be in sync with any kind of browser that the visitor chooses and must be created keeping in mind compatibility value.

Website Design Basic 2: Another important concern is the resolution support that would affect the screen resolution; with the popular ones ranging from 1024*768 to 640*480. Designing it in terms of pixels, would facilitate in viewing of the website and would make it comfortable for all browser users.

Website Design Basic 3: Page loading time is a huge concern that would determine whether or not your website is easily accessible or navigable. Extensive usage of Flash and heavy graphics would automatically make your web page heavy and would take all the time in the world to load.

Website Design Basic 4: Checking for broken links is also extremely important as any broken links uploaded on a website would reflect it in poor light and would also make the browsing process irksome for the visitor.

Website Design Basic 5: Simple looking neat designs can also fit the bill and requirement for your website and in the process, would also make it easier for the visitor to navigate through the website easily. This also brings to light the positioning of the controls and the layout of the website interface and making it suitably simpler for browsing through. Making use of footers and displaying the important links on every page would make navigation much easier.

Website Design Basic 6: Readability of the content placed on the website is also important as neatly arranged text would always make it simpler for any visitor to easily go through it. Certain fonts such as Comic Sans and Brush Script must be avoided as they might not be available on all computer systems. Therefore, sticking with commonly used and simple to read fonts always is a good option to consider for any designer. Unusually large sized fonts always make it unpleasant for the reader to read the specially drafted content.

Website Design Basic 7: Last but definitely not the least is effective usage of white space, which gives a neat look to the web page and also makes it aesthetically beautiful. Putting up too many animations and graphics on the website would make it look cluttered and messy and must be refrained from.

Designing a great looking and artfully designed website is not a herculean task. One must remember to add useful and qualitative content to the website that can attract visitor traffic repeatedly. Additionally, updating the  website content regularly and keeping in mind all the aforementioned points can certainly ensure creation of a superlative website that has mass appeal.

For any further assistance on the above discussed issue, kindly contact Interactive Bees at- info@interactivebees.com

Interactive Bees an Affordable and Professional Web Design and Web Development Company in India

 

Importance To Catch The Eye Of Your Target Audience

21 Dec

In this competitive market, entrepreneurs use innovative and modern age internet marketing to promote their business and products/services. However building online reputation and attracting the right audience at your site is not an easy task. To catch the eye of your target audience online you must use the search engine optimization (SEO), a unique process to promote your website and develop the brand image in an effective manner among the customers. Google along with varied search engines helps to bring traffic to your website. SEO process undertakes several types of techniques to promote the website of an organization.  

Keyword analysis is one of the important techniques for Search Engine optimization. To get your site in the top rankings of Google search, you need to look in for the keywords that might be used by your customers. Google Adwords Keyword Tool assists you in looking for the popular keywords related to your business or services. Use these keywords in the content of your website in such a way that your webpage can be easily able to get attention of your target visitors. While using these keywords make sure that content should contain a reasonable proportion of the keywords. If your web content holds excess amount of keyword, it can be considered as spam. That is why appropriate use of keywords is very important to get your website in top rankings of search engines such as Google, msn, yahoo, etc.

This technique is quite helpful in reaching out to your customers and offering them your services in a trouble-free way. So, go for an appropriate keyword analysis to make your SEO process successful and get a beneficial outcome.

Interactive Bees an Affordable and Professional Web Design and Web Development Company in India

 

How does web 2.0 help attract visitors to a site? IBees Approach

19 Jul

How does web 2.0 help attract visitors to a site?

While discussing the utility of Web 2.0 in attracting visitors, we first need to understand what Web 2.0 is. Web 2.0 is a website design that allows information sharing, thus allowing for more visitor participation. The usage and adaptation of the Web 2.0 platform encourages a richer web experience for visitors.

Web 2.0 aims to allow people visiting a website to contact, connect and collaborate on content through, and with each other.  Internet is the source of information for the citizens of the 21s century. And Web 2.0 is the platform that hosts a website. The way a website uses the tools of Web 2. 0 is the key to attract and hold viewers attention.

  1. The saying “First Impressions” hold true even for a website. The more good looking the site, the more attracted the visitor. Web 2.0 lets website owners to use images, texts, etc., to make homepages and inner pages more eye-catching.
  2. Web 2.0 platform leverages its visitors to do much more than view and collect data. It gives them the freedom to interact with the website and enhance the data’s value. When visitors have the freedom to add comments, edit or enhance data, it increases the attractiveness of the website.
  3. Web 2.0 has encouraged several Netizens to own websites, thus, giving them the exclusive privilege to be data owners.  Web 2.0 allows a website owner to create content and collect vast amounts of information as per visitor specifications.
  4. Website can effectively uses Web 2.0 to provide easy access to information and interfaces that draws visitors and increases popularity

In conclusion, it is safe to say that visitors may be looking for a service, information on a product or just a medium to reach out to a larger number of people on the Internet. And, the Web 2.0 is an easy way with which a website allows this basic purpose, which ultimately holds viewers attention.  This leads to more participation on the website, which breeds a desire to return and relish the website.

Interactive Bees an Affordable and Professional Web Design and Web Development Company in India